Data Enrichment Services
Lead scoring, ICP segmentation, ABM targeting and territory routing all depend on rich, accurate context per record — exactly the context most CRMs are missing. Our Data Enrichment Services layer verified firmographic, technographic, contact-level and intent signals onto your records so RevOps, sales and marketing all operate from the same complete picture instead of arguing about whose data is right.
Live · verified dataWhat’s inside the Data Enrichment Services?
Data Enrichment Services turns your existing records into clean, routable, bookable pipeline. Upload your file or stream records in real time; we return enriched, deduped, verified contacts ready for your reps.
We integrate natively with Salesforce, HubSpot, Microsoft Dynamics, Marketo and Pardot — pushing cleaned, enriched and verified records directly into your stack so your team operates from a single source of truth.
Processing is batch or real-time, depending on your needs — bulk file appends typically turn around in 24-48 hours, and real-time API calls return enriched records in under 250ms for live workflows like form-fill enrichment or lead routing.
Every output is delivered with a clear provenance audit — which sources contributed which fields, when each field was last verified, and the confidence score behind each enrichment — so your data team can defend the inputs in any internal review.
Every record is multi-source verified across our 180M+ universe and 40+ public and proprietary data signals, with continuous refresh available so the data ages with the market rather than against it.
Every record is permission-based, re-verified at the moment of delivery, and filtered through regional compliance rules — so your campaigns land clean and deliverable.
What you can expect
The outcomes our clients consistently see from this program.
- Match rate 95%+ on typical files
- Batch or real-time API
- Confidence scoring per record
- Ongoing refresh optional
A closer look at our Data Enrichment Services.
You choose the fields that matter — we ignore the rest. Records are enriched from 40+ public and proprietary sources and cross-validated before any field is written back to your CRM. You can run enrichment as a one-time batch project, ongoing continuous refresh, or via real-time API at the point of capture (form submission, lead webhook, inbound trial). Write-back rules per field — fill-blanks-only, threshold overwrite, full overwrite — are configurable so trusted data is preserved.
Rich enrichment unlocks tighter ICP segmentation, more accurate lead scoring, more effective ABM plays and meaningfully higher conversion at every funnel stage. Customers running our continuous-refresh model see records update as roles change, companies grow and tech stacks shift — the data ages with the market rather than against it. Real-time API responses come back in under 300ms; batch projects deliver in hours, not days.
Ready to scope a Data Enrichment engagement? Talk to a real operator — you'll get a written scope, a sample of 25–50 verified records, and a confirmed delivery date within one business day.
Built to deliver — or it ships back free.
95%+ deliverability
Every record re-verified at the moment of request.
Multi-source verified
Cross-referenced across 40+ public and proprietary sources.
Compliance baked in
GDPR, CCPA and CAN-SPAM applied automatically.
Delivered in 48 hours
Most lists ship same day. Full ICP builds in 48 business hours.
Built for modern revenue teams
Own a number? This is built for you.
SDR, AE and RevOps teams we work with daily.
10-person teams to Fortune 500 revenue orgs.
White-label delivery available.
How Our Data Enrichment Works?
A repeatable, transparent workflow that gets your data production-ready — fast.
- 01
Define the fields you need
We start with the data points your team actually uses — firmographics, technographics, intent, contact roles — and ignore the rest.
- 02
Connect your source
Upload a file, connect your CRM, or stream records in real time via API. We work with the source your team prefers.
- 03
Enrich with verified signals
Each record is enriched from 40+ public and proprietary sources and cross-validated before any field is written back.
- 04
Continuous refresh
Optional ongoing enrichment keeps records current as people change roles, companies grow and tech stacks shift.
How Can It Benefit Your Business?
Cleaner data isn't the goal — measurable revenue impact is. Here's what changes when this layer is fixed.
Hyper-targeted segmentation
Rich firmographic and technographic data lets marketing build segments tight enough to truly personalize.
Better lead scoring
Enriched fields feed RevOps scoring models that route the highest-intent accounts to the right rep instantly.
Account-Based Marketing at scale
ABM programs need depth of data per account — enrichment gives you everything from headcount to tech stack to org chart cues.
Increased conversion across the funnel
Richer context means more relevant messaging at every stage — from first touch to closed-won.
Types of Data Enrichment We Provide
Choose a single service or combine them into an end-to-end data program — we tailor scope to your stack and ICP.
Firmographic Enrichment
Industry, revenue, employee count, location, SIC/NAICS and corporate hierarchy.
Technographic Enrichment
Installed software, cloud platforms, CRMs, ERPs and other tech-stack signals.
Contact-Level Enrichment
Job title, seniority, department, direct dial, verified email and social profile.
Intent Data Enrichment
Layer third-party intent signals to identify accounts actively researching your category.
Real-Time API Enrichment
Enrich form submissions and inbound leads in milliseconds — no batch lag.
Continuous CRM Enrichment
Ongoing refresh that keeps every record current as the market changes.
What Makes Our Data Enrichment Unique?
How Data Is Sourced and Verified?
Every record on this list passes through a four-stage compile-and-verify process before delivery.
- 01
Multi-source compile
Records are aggregated from public business directories, professional networks, permissioned partner feeds and proprietary research signals.
- 02
Email & phone verification
Every email is SMTP-verified and every phone is HLR-validated at the moment of delivery — not at last refresh.
- 03
Tele- & manual verification
A sample of records on every list is human-verified by trained agents to confirm role, employer and contact accuracy.
- 04
Suppression & dedupe
Opt-out, DNC and bounce suppression are applied before delivery, with multi-key dedupe to ensure clean ingestion into your CRM.
Data Privacy Compliance Framework
Every record on this list is filtered through global and region-specific privacy regulations before it ever reaches you.
GDPR & UK GDPR
Lawful-basis framework with documented legitimate-interest balancing tests for EEA and UK business contacts.
CCPA / CPRA
California Consumer Privacy Act compliance with opt-out routing and verifiable consumer request handling.
CAN-SPAM Act
Sender identification, opt-out support and physical address compliance applied to every record.
TCPA & DNC
Phone records scrubbed against the National DNC Registry and applicable state-level DNC lists.
CASL (Canada)
Canadian Anti-Spam Legislation applied to all Canadian contacts before delivery.
Internal controls
Encryption in transit (TLS 1.2+) and at rest (AES-256), least-privilege access, signed DPAs and SOC 2-aligned controls.
Data Sources
We never rely on a single source. This list is compiled and cross-validated from the channels actually trusted in this category.
Who Can Use Our Data Enrichment?
What every Data Enrichment delivers
Every order ships with the same operating standard — built to drop into your stack, run a quarter cleanly and stand up to scrutiny from procurement, legal and finance.
Multi-source verification
Each record is cross-validated against partner directories, public filings, professional networks and our proprietary B2B graph. Email validity, phone reachability and role accuracy are checked at the moment of delivery, not at last refresh.
CRM-ready format
Lists ship as a clean CSV plus optional direct sync into Salesforce, HubSpot, Outreach, Salesloft, Pipedrive and Apollo. Field mapping is preserved so your sequences trigger without manual cleanup or re-mapping.
Compliance posture, documented
GDPR, UK GDPR, CCPA/CPRA, CAN-SPAM, CASL, TCPA and DNC checks are applied before delivery. We sign DPAs on request and provide written compliance documentation suitable for procurement and legal review.
Replacement guarantee
Any record that hard-bounces, is unreachable or has a verified role mismatch is replaced free of charge for 90 days. The guarantee is unconditional — no support tickets, no proof required beyond the bounce log.
Continuous refresh
B2B contacts decay roughly 30% per year. We re-verify every record continuously against role-change signals, employer changes and tech-stack movement, so a list licensed in Q1 still routes pipeline cleanly in Q4.
Named operator support
Every engagement is owned by one named operator from brief to closed-won. No SDR routing, no ticket queue, no handoff — just a real person who has carried a quota and replies within one business day.
The Data Enrichment at a glance
We measure every list against the same operating benchmarks. These are the numbers B2B Leo holds itself to on every order.
From ICP brief to live campaign in 7 business days.
Every engagement runs on the same four-step cadence — scoped on day one, delivered by day seven, measured to closed-won every week after that.
- 01
Day 1 · Brief & scope
30-minute ICP call with a real operator (not an SDR). We lock titles, geographies, tech-stack filters, exclusion rules and suppression lists. You leave the call with a written scope and a confirmed delivery date.
- 02
Day 2–4 · Build & verify
Multi-source compile against our 180M+ B2B graph, then tele-verification on a statistically valid sample, SMTP validation on every email and phone-line testing on every direct dial. Suppression and dedupe run last.
- 03
Day 5–7 · Load & launch
Delivered as a clean CSV plus optional direct push into Salesforce, HubSpot, Outreach or Salesloft. Field mapping preserved. Sequences kick off the same day we deliver — no manual cleanup needed.
- 04
Ongoing · Measure to revenue
Weekly revenue review with one named operator. Bounces and role mismatches are replaced free of charge for 90 days. Performance is reported against pipeline and closed-won, not opens or clicks.
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Learn moreCommon questions about Data Enrichment Services.
Can’t find yours? Email the team — we usually reply within the hour.
What data points can you enrich?
100+ fields across firmographics, technographics, contact data and intent. The most common are job title, seniority, direct dial, verified email, company size, revenue, industry, tech stack and HQ location.
How does real-time enrichment work?
Via API — your form, CRM or app sends an email or domain to our endpoint and receives back the enriched record in under 300ms. We support REST and webhook patterns.
Will enrichment overwrite existing CRM data?
Only if you want it to. You can configure write-back rules per field — fill-blanks-only, overwrite-with-confidence-threshold or full overwrite. Audit trails are preserved.
How fresh is the enriched data?
Every enriched field is re-verified at the moment of delivery — never older than the second you request it. Continuous-refresh customers see records updated as soon as a change is detected.
Do you support international enrichment?
Yes. We enrich B2B records across North America, EMEA, APAC and LATAM, with locale-specific signals for taxonomy, company registries and language. GDPR-aligned for EEA/UK records.
How is enrichment priced?
Most customers choose a credit-based model — one credit per record enriched, with volume discounts. Real-time API pricing scales with monthly call volume. Continuous refresh is a flat monthly retainer.
Let's build a pipeline you can actually close.
Tell us your ICP, your goals, and one painful bottleneck. We'll come back with a concrete 30-day plan — no pitch deck, no pressure.